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Discover Our Action Lures Range

Take advantage of limited-time deals on iconic Action Lures pieces.

TRUSCEND Fishing Lures for Freshwater and Saltwater, Lifelike Swimbait for Bass Trout Crappie, Slow Sinking Bass Fishing Lure, Amazing Fishing Gifts for Men, Must-Have for Family Fishing Gear

TRUSCEND Fishing Lures for Freshwater and Saltwater, Lifelike Swimbait for Bass Trout Crappie, Slow Sinking Bass Fishing Lure, Amazing Fishing Gifts for Men, Must-Have for Family Fishing Gear

4.4
CHF68
Rebel Lures Buzz'N Frog Topwater Buzzbait Fishing Lure, 2 1/2 Inch, 1/2 Ounce

Rebel Lures Buzz'N Frog Topwater Buzzbait Fishing Lure, 2 1/2 Inch, 1/2 Ounce

CHF11
LUNKERHUNT - Frog Bait for Bass Fishing | Soft Hollow Body Weedless Frog for Bass Fishing and Trout | Weedless Realistic Bait Frog Lure, Freshwater with Sharp Hooks Lures and Double Propellers Feet

LUNKERHUNT - Frog Bait for Bass Fishing | Soft Hollow Body Weedless Frog for Bass Fishing and Trout | Weedless Realistic Bait Frog Lure, Freshwater with Sharp Hooks Lures and Double Propellers Feet

4.5
CHF43
GOTOURFishing Lures for Freshwater or Saltwater, Easy to Use for Family Fishing Beginner and Pros, Most Lifelike Jointed Swimbait for Almost All Fishes,Slow Sinking Bass Pike Panfish Walleye Lures

GOTOURFishing Lures for Freshwater or Saltwater, Easy to Use for Family Fishing Beginner and Pros, Most Lifelike Jointed Swimbait for Almost All Fishes,Slow Sinking Bass Pike Panfish Walleye Lures

4.4
CHF20
Cotton Cordell Wally Diver Walleye Crankbait Fishing Lure

Cotton Cordell Wally Diver Walleye Crankbait Fishing Lure

14
CHF45
TRUSCENDFishing Lures for Freshwater and Saltwater, Lifelike Swimbait for Bass Trout Crappie Walleye Pike, Slow Sinking Bass Fishing Lure, Must-Have Fishing Gifts for Men, Family Fishing Gear Plugs

TRUSCENDFishing Lures for Freshwater and Saltwater, Lifelike Swimbait for Bass Trout Crappie Walleye Pike, Slow Sinking Bass Fishing Lure, Must-Have Fishing Gifts for Men, Family Fishing Gear Plugs

4.4
CHF82
Heddon Crazy Crawler Wild-Action Topwater Fishing Lure

Heddon Crazy Crawler Wild-Action Topwater Fishing Lure

4.5
CHF48
TRUSCEND Pre-Rigged Soft Fishing Lures, Well-Made Easy Catching Lures for Family Fishing, Great Action Swimbait with Spinner, All-Conditions Fishing Gear for Bass Trout Walleye, Crappie Fishing Jigs

TRUSCEND Pre-Rigged Soft Fishing Lures, Well-Made Easy Catching Lures for Family Fishing, Great Action Swimbait with Spinner, All-Conditions Fishing Gear for Bass Trout Walleye, Crappie Fishing Jigs

4.4
CHF57
Yo-Zuri Yo Zuri Mag Darter ' F Mm Floating Diver Lure

Yo-Zuri Yo Zuri Mag Darter ' F Mm Floating Diver Lure

4.6
CHF63
Lixada 5PCS Fishing Lure Set Multi Jointed Segment Swimbait Lifelike Hard Bait Crankbait Treble Hooks 3D Eyes Popper Crankbait Vibe Sinking Lure for Bass Trout Perch

Lixada 5PCS Fishing Lure Set Multi Jointed Segment Swimbait Lifelike Hard Bait Crankbait Treble Hooks 3D Eyes Popper Crankbait Vibe Sinking Lure for Bass Trout Perch

4.3
CHF12
Eyelash Curlers Kit for Women

Eyelash Curlers Kit for Women

4.3
FREE
Yo-Zuri 3DS Minnow Suspending Shallow Diving Crankbait

Yo-Zuri 3DS Minnow Suspending Shallow Diving Crankbait

4.7
CHF46
The Lure: a small town, outdoor adventure mystery (Frank Bennett Adirondack Mountain Mystery Series Book 1)

The Lure: a small town, outdoor adventure mystery (Frank Bennett Adirondack Mountain Mystery Series Book 1)

4.2
CHF13
PLUSINNO Top Water Fishing Lures, 4PCS Plopper Fishing Lures for Bass Trout Pike Perch

PLUSINNO Top Water Fishing Lures, 4PCS Plopper Fishing Lures for Bass Trout Pike Perch

4.4
CHF60
Rebel Lures Wee-Crawfish Fishing Lure (2-Inch, Chartreuse/Green Back)

Rebel Lures Wee-Crawfish Fishing Lure (2-Inch, Chartreuse/Green Back)

CHF9
Action-Lures Deep Diver/Floating/Diving/Salt Water Trolling Lure Skipjack, 2 pack

Action-Lures Deep Diver/Floating/Diving/Salt Water Trolling Lure Skipjack, 2 pack

4.2
FREE
Dr.Fish Paddle Tail Swimbaits, Soft Plastic Fishing Lures for Bass Fishing, 2-3/4 to 4-3/4 Inches, Swim Shad Bait Minnow Lures Drop Shot Fishing Lures Plastic Crappie Baits

Dr.Fish Paddle Tail Swimbaits, Soft Plastic Fishing Lures for Bass Fishing, 2-3/4 to 4-3/4 Inches, Swim Shad Bait Minnow Lures Drop Shot Fishing Lures Plastic Crappie Baits

4.3
CHF9
OCEAN CAT 5 inches Daisy Chain Trolling Lures with Brid Feather Teaser Saltwater Offshore Big Game Trolling Lure Bag for Marlin Tuna Mahi Dolphin Durado Wahoo Mesh

OCEAN CAT 5 inches Daisy Chain Trolling Lures with Brid Feather Teaser Saltwater Offshore Big Game Trolling Lure Bag for Marlin Tuna Mahi Dolphin Durado Wahoo Mesh

4.4
CHF72
Bass Fishing Lures Highly Realistic Bass Lures Multi Jointed Swimbait Lifelike Hard Bait Trout Perch

Bass Fishing Lures Highly Realistic Bass Lures Multi Jointed Swimbait Lifelike Hard Bait Trout Perch

4.4
CHF76
Heddon Baby Torpedo Lure (Black Shiner, 2 1/2-Inch)

Heddon Baby Torpedo Lure (Black Shiner, 2 1/2-Inch)

CHF12
Deep Diver/Floating/Diving/Salt Water Trolling Lure Redhead 30 20

Deep Diver/Floating/Diving/Salt Water Trolling Lure Redhead 30 20

4.7
CHF57
Strike King Rage Twin Tail Menace Grub

Strike King Rage Twin Tail Menace Grub

4.7
CHF7
Lures for Bass Jig Head Soft Swimbait, 6-Pack 6 Colors Plastic Bait for Saltwater/Freshwater Fishing

Lures for Bass Jig Head Soft Swimbait, 6-Pack 6 Colors Plastic Bait for Saltwater/Freshwater Fishing

4.3
CHF40
World’s Most Advanced bass Lure – eMinnow BassKisser – Patented auto Sequence Swimming Action mimics Live Bait, Built in Unique Vibration & Harmonic Resonator – 4.16” Blue Chrome

World’s Most Advanced bass Lure – eMinnow BassKisser – Patented auto Sequence Swimming Action mimics Live Bait, Built in Unique Vibration & Harmonic Resonator – 4.16” Blue Chrome

3.2
CHF13
Saltwater Fishing Lures Squid Laser Salwater 3D Minnow Fishing Lures Salt Swimbait Wobbler

Saltwater Fishing Lures Squid Laser Salwater 3D Minnow Fishing Lures Salt Swimbait Wobbler

4.2
CHF46
Fishing Lures for Bass Trout 1.4~3.9" Multi Jointed Swimbaits Slow Sinking Bionic Lifelike Swimming Bass Lures Freshwater Saltwater Bass Fishing baits Kit

Fishing Lures for Bass Trout 1.4~3.9" Multi Jointed Swimbaits Slow Sinking Bionic Lifelike Swimming Bass Lures Freshwater Saltwater Bass Fishing baits Kit

4.5
CHF68
Dr.Fish Saltwater Fishing Lures Kit 5in Surf Fishing Sriper Lures Saltwater Minnow Lures Mustad Hooks Jerkbait Topwater Popper Plugs Inshore Offshore Ocen Fishing Mackerel Tarpon Barracuda

Dr.Fish Saltwater Fishing Lures Kit 5in Surf Fishing Sriper Lures Saltwater Minnow Lures Mustad Hooks Jerkbait Topwater Popper Plugs Inshore Offshore Ocen Fishing Mackerel Tarpon Barracuda

4.3
CHF60
Z-Man CB-EL38-08 Chatterbait Elite

Z-Man CB-EL38-08 Chatterbait Elite

CHF12
Fishing Lures for Bass Trout Topwater Multi Jointed Swimbaits Slow Sinking Bionic Swimming Lures Bass Freshwater Saltwater Bass Lifelike Fishing Lures Kit

Fishing Lures for Bass Trout Topwater Multi Jointed Swimbaits Slow Sinking Bionic Swimming Lures Bass Freshwater Saltwater Bass Lifelike Fishing Lures Kit

4.3
CHF20
PLUSINNOFishing Rod and Reel Combos Carbon Fiber Telescopic Fishing Pole with Reel Combo Sea Saltwater Freshwater Kit Fishing Rod Kit

PLUSINNOFishing Rod and Reel Combos Carbon Fiber Telescopic Fishing Pole with Reel Combo Sea Saltwater Freshwater Kit Fishing Rod Kit

4.3
CHF124
CDYKLCB Fishing Lures for Bass, Fishing Topwater Lures 5pcs Set Fishing Swim Baits Slow Sinking Hard Lure Fishing Tackle Kits with a Tackle Box for Freshwater Saltwater

CDYKLCB Fishing Lures for Bass, Fishing Topwater Lures 5pcs Set Fishing Swim Baits Slow Sinking Hard Lure Fishing Tackle Kits with a Tackle Box for Freshwater Saltwater

4.6
CHF37
TRUSCEND Pre-Rigged Soft Fishing Lures, Well-Made Easy Catching Lures for Family Fishing, Great Action Swimbaits with Spinner, All-Conditions Fishing Gear for Bass Trout Walleye, Crappie Fishing Jigs

TRUSCEND Pre-Rigged Soft Fishing Lures, Well-Made Easy Catching Lures for Family Fishing, Great Action Swimbaits with Spinner, All-Conditions Fishing Gear for Bass Trout Walleye, Crappie Fishing Jigs

4.4
CHF55
FISHOAKY Fishing Lures for Bass, Multi Jointe Lures with Floating Rotating Tail Topwater Bait Slow Sinking Hard Lure for Freshwater Saltwater, 3.94"/0.56 oz

FISHOAKY Fishing Lures for Bass, Multi Jointe Lures with Floating Rotating Tail Topwater Bait Slow Sinking Hard Lure for Freshwater Saltwater, 3.94"/0.56 oz

4.4
CHF51
Yo-ZuriYo Zuri 3 D Inshore Twitchbait Slow Sinking Lure Mm 2

Yo-ZuriYo Zuri 3 D Inshore Twitchbait Slow Sinking Lure Mm 2

4.6
CHF46
acme Kastmaster Lure

acme Kastmaster Lure

4.6
CHF45
HDE iPad 6th Generation Case for Kids – iPad 9.7 inch 5th and 6th Generation Cases for Kids Shock Proof Protective Light Weight Cover with Handle Stand for Apple iPad 9.7 with Pencil Holder - Black

HDE iPad 6th Generation Case for Kids – iPad 9.7 inch 5th and 6th Generation Cases for Kids Shock Proof Protective Light Weight Cover with Handle Stand for Apple iPad 9.7 with Pencil Holder - Black

4.6
CHF43
RUNCL Popper Bait, Walking Bait 4/5in, Pencil Floating Lure - Lifelike Design, Concave Nose, Side Cup, Rear-Weighted Design, Walk The Dog, Premium Treble Hooks - Topwater Hard Fishing Lure

RUNCL Popper Bait, Walking Bait 4/5in, Pencil Floating Lure - Lifelike Design, Concave Nose, Side Cup, Rear-Weighted Design, Walk The Dog, Premium Treble Hooks - Topwater Hard Fishing Lure

4.4
CHF38
Yo-Zuri Yo Zuri Snap Beans ' S 25 Mm 1 Sinking Lure

Yo-Zuri Yo Zuri Snap Beans ' S 25 Mm 1 Sinking Lure

4.4
CHF7
Master Airbrush Multi-Purpose Airbrushing System Kit with Portable Mini Air Compressor - Gravity Feed Dual-Action Airbrush, Hose, How-To-Airbrush Guide Booklet - Hobby, Craft, Cake Decorating, Tattoo

Master Airbrush Multi-Purpose Airbrushing System Kit with Portable Mini Air Compressor - Gravity Feed Dual-Action Airbrush, Hose, How-To-Airbrush Guide Booklet - Hobby, Craft, Cake Decorating, Tattoo

4.2
CHF223
BASSDASH SwimPanfish Multi Jointed Panfish Bluegill Swimbaits Hard Topwater Bass Lures Fishing Lure Crank Saltwater 3.5in/0.85oz,Pack of 4

BASSDASH SwimPanfish Multi Jointed Panfish Bluegill Swimbaits Hard Topwater Bass Lures Fishing Lure Crank Saltwater 3.5in/0.85oz,Pack of 4

4.4
CHF105
HENCETO Fishing Lures for Bass with Topwater Floating Rotating Tail Artificial Hard Bait Lifelike Slow Sinking Bionic Swimming Hard Lures Bass Fishing Lures Kit

HENCETO Fishing Lures for Bass with Topwater Floating Rotating Tail Artificial Hard Bait Lifelike Slow Sinking Bionic Swimming Hard Lures Bass Fishing Lures Kit

4.3
FREE
Action-Lures Tuna Popper Big Game Floating 200mm Green Mac

Action-Lures Tuna Popper Big Game Floating 200mm Green Mac

4.3
CHF74
Hollow Body Frog Freshwater & Saltwater Float on Water Lure Kit (18 PCS)

Hollow Body Frog Freshwater & Saltwater Float on Water Lure Kit (18 PCS)

4.4
CHF57
Strike King Rage Tail Craw

Strike King Rage Tail Craw

4.7
CHF29
Mini Crankbait Fishing Lures Kits Swimbait Wobbler Hard Baits for Bass Trout Pike Freshwater and Saltwater 10pc-20pc/pack

Mini Crankbait Fishing Lures Kits Swimbait Wobbler Hard Baits for Bass Trout Pike Freshwater and Saltwater 10pc-20pc/pack

4.3
CHF71
Daywant 3pcs Baits Ultimate Squid Fishing Lures Swimbaits for Tuna Slow Sinking Hard Lure Fishing Tackle Kits Lifelike Fit Saltwater and Freshwater

Daywant 3pcs Baits Ultimate Squid Fishing Lures Swimbaits for Tuna Slow Sinking Hard Lure Fishing Tackle Kits Lifelike Fit Saltwater and Freshwater

3.3
FREE